Elon Musk has created his own musk, which smells like burnt hair.
The richest man in the world has come out with a fragrance described as “the essence of repugnant desire” and the “finest fragrance on earth.”
Umm… okay. I guess we have to smell it to believe it.
The Tesla CEO talked about the perfume on Twitter, saying “With a name like mine, getting into the fragrance business was inevitable – why did I even fight it for so long!?
He joked, “Please buy my perfume so I can buy Twitter.”
People’s curiosity got the better of them, as Musk claims he’s sold 20 thousand bottles of the stuff since launching it earlier this week.
They sell for $100 a pop.