As the world’s attention continues to be dominated by the pandemic, cancer has not taken a backseat to those diagnosed with the disease and their caregivers.
Nowhere was that more on display than at Gilda’s Club Simcoe Muskoka on Monday with the launch of the RAW and REFLECTIVE 2022 calendar which shares the stories of cancer survivors and those who are still fighting.
“We’re already experiencing cancer in one of every 2 people. For those fighting this disease – and fighting for their lives – help in both the terms of healthcare and support, for cancer patients, their families and anyone affected by cancer, is critical to saving lives. That is the work of Gilda’s Club Simcoe Muskoka,” the organization states in a media release.
The launch took place in three stages to allow for social distancing.
Groups of models, photographers, sponsors who are featured in the calendar attended, along with the team that put this year’s calendar together.
Last year’s calendar raised $21,000 to help Gilda’s Club Simcoe Muskoka continue its work.
This year’s theme is ‘Connections’ – reflecting how critically important it is to rely on one another.
Gilda’s Club Simcoe Muskoka, which is located in Barrie, continues to offer virtual services within and beyond the community.
“Ontario has experienced a deficit of 1.4 million cancer screening tests since the start of the pandemic,” according to the organization. “which statistically means there are 3,200 Ontarians who do not know that they have cancer and are not receiving treatment as a result. Locally, the North Simcoe Muskoka region has experienced a deficit of 42,180 cancer screenings resulting in an estimated 140 undetected cancer cases amongst us, and that women are at higher risk.”
The calendars went on sale as of Monday.