New Coke making a comeback
Limited release coincides with Season 3 of Stranger Things
It fizzled when it debuted in the 1980s, but ‘new’ Coke is making a comeback…albeit brief.
It’s a limited release to coincide with the new season of Stranger Things on Netflix, which celebrates the 80s.
A bundle of two cans and a limited-edition, and numbered, Stranger Things/Coca-Cola and Coke Zero Sugar 8-oz. glass bottle will be available for purchase May 23 at 5 p.m. in the Coca Cola online store.
New Coke, released in April 1985, was the company’s attempt to regain market share it was losing to other drinks. It caused a huge backlash among drinkers of the original recipe. Three months later, Coca-Cola announced it would reintroduce the old drink, calling it Coca-Cola Classic.