Public Broadcasters Worry About TV Menu For Kids

Too many toys; too much binge-watching

More concerns about TV time for kids and what exactly they’re watching.

PBS and BBC among the public broadcasters telling a weekend conference in France that children are being inundated with what amounts to the visual equivalent of pizza and sweets; a cornucopia of cultural junk food. They pointed to internet giants like YouTube and toy and game makers holding more and more sway into what kids are watching.

[perfectpullquote align=”full” bordertop=”false” cite=”” link=”” color=”” class=”” size=””]“Now, more than ever, public-service broadcasting is incredibly important,” said Alice Webb, director of BBC Children’s. “We are here to provide a counterweight to commercial pressures. We are here to provide some kind of balance to the echo chambers that we increasingly see in the digital world. We are here to keep the breadth.”[/perfectpullquote]

Several speakers warned that kids’ welfare is at risk from the “unsuitable content” they’re watching for hours and hours on end. The BBC’s Webb noting there are many shows that will never get made commercially because they do not have a toy associated with them.