Snoop Dogg is unhappy with Walmart and Post Consumer Brands, claiming the companies sabotaged the sale of his cereal," Snoop Cereal."
Snoop Dogg and Master P, who launched Broadus Foods in 2022, have filed a lawsuit against the two companies, saying they were in cahoots against the cereal line.
The suit claims they prevented it from reaching consumers through deceptive practices, especially at Walmart.
Their lawyer gives an example: "Boxes of Snoop Cereal were intentionally kept in the stockrooms of Walmart stores, marked with 'no location' coding, preventing them from being placed on the store shelves."
Walmart has since said they have a "strong history of supporting entrepreneurs." Adding, "Many factors affect the sales of any given product."
Feature image from Snoop Cereal Instagram