The Tragically Hip will serve up its extensive music catalogue and video and videos on the social media platform TikTok.
The band from Kingston says it will share exclusive clips from its vaults and curate fan content on the account @TheHipOfficial.
Guitarist Rob Baker kicked off the account with a video of him playing a stripped−down version of “Ahead By A Century.”
Fans can use the platform’s “duet” feature with the clip and add their own vocals to late lead singer and lyricist Gord Downie’s verses.
The TikTok account comes as the Hip celebrates the 30th anniversary of its second studio album, “Road Apples.”