For many, the Super Bowl is the culmination of two teams' hard work and determination in one final all-out grudge match. For many others though, it's all about the time between the actual game...the halftime show.
Pepsi, the NFL, and Roc Nation have just announced that Canadian singer/songwriter The Weeknd will be headlining this year's halftime show. "We all grow up watching the world's biggest acts playing the Super Bowl and one can only dream of being in that position. I'm humbled, honoured and ecstatic to be the center of that infamous stage this year," The Weeknd said. He will be only the third Canadian artist in the last 20 years to perform at the show, with Justin Bieber performing in 2017 and Shania Twain performing in 2003.
"We are thrilled to have The Weeknd join us in Tampa Bay on the Pepsi Halftime Stage," said Brian Rolapp, NFL Chief Media and Business Officer. "Halftime Show performances have a history of excellence and creativity and we look forward to seeing what he will bring to Super Bowl LV."
Featured image courtesy of Billboard via billboard.com
