Pop Culture

Published February 1, 2024

Ready, Steady, Wiggle! The Wiggles are so huge, they need a CEO

What's Trending with MJ
The Wiggles via Youtube from "The Wiggles"

The Wiggles have been a part of many people's lives one way or another for over 30 years.


Whether you grew up with them or your kids had "Big Red Car" on loop, you have been exposed to this group.

The children's entertainment group has seen a lot of changes and evolutions throughout the years, and now they have a new position on their team.

They're first ever CEO.

Luke O'Neill, the new CEO, is expected to lead the organization's digital transformation and global expansion.

Among his tasks, O'Neill will be expected to expand the Wiggles' digital footprint, develop new products, grow the commercial operations of the business, and build greater distribution channels to reach larger audiences.

In a statement, O'Neill said, "The Wiggles have always been pioneers in delivering high-quality, educational, and entertaining content for children."

"We will continue to create memorable experiences for children and families around the world." he said.

The Wiggles have sold over 30 million albums and DVDs and 8 million books globally since their inception in 1991.

It's current members include Anthony, Tsehay, Lacey, Simon, Evie, Lucia, John and Caterina, along with their sidekicks Captain Feathersword, Dorothy the Dinosaur, Wags, the dog, Henry, Shirley and Bok.

Feature image from The Wiggles via Youtube

What do you think of this article?
+1
0
+1
0
+1
0
+1
0
+1
0
+1
0
Advertisement
Advertisement
Advertisement

Have a breaking story?

Share it with us!
Share Your Story

What Barrie's talking about!

From breaking news to the best slice of pizza in town! Get everything Barrie’s talking about delivered right to your inbox every day. Don’t worry, we won’t spam you. We promise :)
Subscription Form
Consent Info

By submitting this form, you are consenting to receive marketing emails from: Central Ontario Broadcasting, 431 Huronia Rd, Barrie, Ontario, CA, https://www.cobroadcasting.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact

Related Stories

Advertisement
Advertisement