Town of Innisfil hopes contest will encourage young adults to stay home

One-third of all active COVID cases locally are among young adults 18-34 years old

As the pandemic continues, the Town of Innisfil is stepping up efforts to amplify public health messaging and protect the public.

It’s launched a contest and giveaway through its Instagram channel (@townofinnisfil) to encourage people to stay home and help stop the spread of COVID-19.

“With the current COVID-19 trends and some of the projections for February we need to do everything we can to ensure we do not overwhelm our health care system,” said Innisfil Mayor Lynn Dollin. “It’s not easy – but by staying home, we support our front lines and save lives.”

Young adults between the ages of 18 and 34 have a chance to win one of three $50 gift cards to support any local Innisfil business of their choice. To enter the contest, Innisfil residents are asked to spread the stay home message by:

  • following Ontario Government on Instagram (@ONgov);
  • sharing the contest post to their Instagram story; and
  • tagging two friends in the comments.

Twenty-five randomly-selected eligible entrants will receive a special sweatshirt that signals their commitment to staying home. The contest is open until February 10, 2021 at 4:30 p.m. EST. A random draw for the gift cards and sweaters will take place following the end of the contest.

According to the Simcoe Muskoka District Health Unit, approximately half of all new COVID-19 cases in January with a known cause were acquired from close contact and about 25% were acquired in the community with no known source of infection. Nearly one-third of all active cases are among young adults 18-34 years old. This age group has had the highest rate of infection since June.

Full details and contest rules are available at