International Breastfeeding Week

Empower Parents, Enable Breastfeeding is the Global Theme

Moms are more likely to reach their breastfeeding goals when supported by their family, friends, and community.

That’s why communities throughout the region, including Barrie, are raising a flag today in recognition of International Breastfeeding week.

The global theme for 2019 is Empower Parents, Enable Breastfeeding.

According to Lucy Bray, Chair for the Barrie Breastfeeding Action Committee, it’s a fitting message for every mom: “Friends and family play a huge role in supporting the mother. We want families to feel that they are welcome to breastfeed in public. It is a right under the Ontario charter for rights and freedoms that all families can breastfeed anywhere, anytime.”

Bray adds the workplace can also contribute to a mother’s success with breastfeeding, “We know that when moms return to work and are supported, the workplace benefits in terms of fewer absences, staff retention, and happy employees.”

The Simcoe Muskoka District Health Unit says local studies have also revealed an interesting relationship between people who breastfed in public and the length of time they continued to breastfeed: “Public support for breastfeeding in public places has risen steadily in recent years, this, in turn, can make individuals feel more comfortable when feeding in public — which in turn can increase the chances of breastfeeding for longer.”

International Breastfeeding Week will begin at Barrie City Hall with a flag-raising and proclamation at 11am.

It’ll be followed on Wednesday with a latch-on event inviting local women to join others in gathering the most amount of breastfeeding moms in one location at once. Latch on will be held at Barrie’s EarlyOn Child and Family Centre at 1pm.

Other events are being held around the region and can be found at

banner photo courtesy of Barrie Breastfeeding Action Committee FB page