Heinz has tried to settle a long-running debate: does ketchup belong in the fridge?
In stores, the condiment is stored on shelves, not in the fridge.
However, the Heinz UK Twitter account has recommended keeping it refrigerated once opened.
FYI: Ketchup. goes. in. the. fridge!!!
— Heinz (@HeinzUK) June 27, 2023
Many don't agree with this saying cold condiments are subpar.
There is the argument that restaurants keep their ketchup on the counter, while others point out that restaurants go through it quickly enough that it won't get old.
The company then started a Twitter pole showing 54.5% for keeping it in the fridge versus 45.5% for the cupboard.
That's a very close call.
To get their message across, the company is giving away a Heinz mini fridge, the perfect place to store the condiment.
WIN A HEINZ MINI FRIDGE FOR YOUR KETCHUP
— Heinz (@HeinzUK) July 3, 2023
For a chance to win a Heinz mini fridge and some Ketchup to put in it, give us a follow, RT this tweet and tell us in the replies if you are team fridge or cupboard https://t.co/f9PFjmcw8y pic.twitter.com/qpioHGi2xa
feature image from Heinz UK via Twitter