Sadlon Arena gets new marquee over a year after naming rights deal signed

New signage comes as part of $1.7 million deal

It’s official, the south-end Barrie ice rink now says Sadlon Arena on the side.

The signage on the arena was installed this week, the final step in a naming rights agreement inked between the City of Barrie and Paul Sadlon Motors. The $1.7 million deal was reached in December of 2019.

The city shared the cost of installing the sign with Sadlon, along with the costs of other updated signage throughout the facility.