Tim Hortons Smile Cookie campaign raised more than $156,000 for RVH and Hospice Simcoe

Part of a record $10.56 million raised across Canada

Hospice Simcoe and Royal Victoria Regional Health Centre’s (RVH’s) Birthing Unit will share the $156,422 raised at Tim Hortons locations in Barrie and Stroud during this year’s Smile Cookie campaign.

Tim Hortons Smile Cookie campaign raises record amount for charities

The funds are part of a record $10.56 million raised across Canada during the week-long initiative.

“We are thrilled and amazed that we exceeded last year’s total.  We are so grateful for the support of our community and the Tim Hortons owners and staff.  All of the proceeds will go directly to programs and services at Hospice Simcoe,” said Kelly Hubbard, Executive Director Hospice Simcoe.

Rebecca Truax, Interim CEO, RVH Foundation added, “RVH is so grateful to the team at Tim Hortons, and all those who purchased a Smile Cookie. We’re fortunate to live in a generous community whose members recognize the need to support vital patient care and fund equipment and expansion plans required in RVH’s Birthing Unit, where 2,000 babies are born each year.”

Every year for the past several years a record has been set for the total number of cookies sold in this community. The total this year grew by 5,400 over last year.

Smile Cookie Campaign Facts

  • In 2019, the Smile Cookie campaign raised a record $9.8 million across Canada
  • For over 24 years, Tim Hortons restaurant owners and guests have been spreading smiles. The Smile Cookie campaign began in 1996 to help raise funds for the Hamilton Children’s Hospital in Ontario
  • Nationally, Tim Hortons restaurant owners support over 550 local charities, hospitals and community programs through the Smile Cookie campaign