Xcelerate Summit: A gathering of great business minds is coming to Barrie!

Four days of events!

If business is your game, the upcoming Xceletate Summit is one event you won’t want to miss with four days pack with engagement opportunities, keynote speakers, workshops, and panels. This year, the Xcelerate Summit is practicing what they preach by providing an innovative, virtual event. Here’s a taste of what you can expect this year:

Steph Grimbly – Creative Advantage

Steph is a strategist who balances traditional business strategy with emerging innovation practices to design superior sales and marketing assets for Canadian Businesses. This workshop will introduce participants to a “human-centred” approach to strategy by taking them step-by-step through the development of a Customer Profile that they can immediately leverage in their sales and marketing efforts.

Laura Vaughan – The Abundant Workplace

Laura is the CEO of Carrythe3 Inc. with 20 years of business leadership who helps enable other managers and CEOs to help create and sustain more abundant workplaces. This workshop will teach you a number of things including what CEO freedom really means, the 4 D’s of the manager’s journey and where your managers sit, how to move your managers forward, and more.

Trevor Howard – Demystify the Website Development Process

Trevor is a web developer who has been helping businesses navigate the online world for over 15 years. This workshop will help empower business owners in several ways including the right questions to ask development agencies, the pros and cons of DIY, OpenSource frameworks, optimizing budget, identifying what is important based on your target audience, and more.

Amanda Sutton – Evolve From Marketing Into Thought Leadership

With a career spanning 20 years, Amanda has taught hundreds of CEO’s, managers, and entrepreneurs on the subjects of personal branding, content strategy, and media and reputation management. This workshop explores the ever-evolving responsibilities of marketing, the difference between a corporate and personal brand, how to becomes what a consumer needs, and the fastest, most cost-effective way to evolve your company into a space of industry respects and though leadership.

Presidents Panel

The Presidents Panel is back again giving you a chance to meet the Presidents and CEOs of businesses across Simcoe Country and the surrounding regions. Get an inside look at their businesses while also heading about their stories of wins, struggles, challenges, and pivots. This year’s panel includes Jennifer Harper (Cheekbone Beauty), David Yeaman (Molded Precision Components), Jennifer Long-Allen (Cravings Fine Food), Salim Bardai (Freshii), and Lesley de Repentigny (DriveWise).


There are two types of tickets you can buy this year and each one will get you access to tons of activities:

General Access

  • Pre-Conference Workshop
  • Opening Keynote and Conference Access
  • Xpert Classes
  • Pop Up Talks
  • Networking
  • Social Night


In addition to everything general admission includes, VIP tickets include extra activities that can be enjoyed thanks to a special Xperience Box filled will goodies.

  • Yoga and Mediation
  • Cooking Classes with Local Chefs
  • Beverage Tasting from Local Entrepreneurs
  • Food Tastings with local Entrepreneurs
  • Hoodie
  • Fleece Blanket
  • Yoga Mat
  • Sizzle Sauce
  • Socks
  • Samples from local Foodpreneurs
  • and more!